Friday 26 September 2014

Research for a music video: Laura mulvey

                                                    Laura Mulvey

Mulveys theory consists of the idea that women are being objectified and exploited through the music videos approved and distributed by the various labels representing female artists. She also expresses that female artists purposefully accomodate the male gaze by exposing their assets, in order to evoke fantasy and desire in men which in turn, increases the exposure and likability of the product. From what I understood from this,I was able to identify the ideas in this theory within plenty of music videos belonging to the R&B, Hip-Hop and Rap genres. There are a few music videos out there that are perfectly relevant to this theory and the links to them are posted below:
Nicki Minaj- Anaconda
 
Kanye West- Gold digger
 
Trey Songz-Foreign
 

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